EDSA Billboards this Holy Week: Women in Bikinis and Men in Briefs

I always take the EDSA (Epifanio de los Santos Avenue) route from Guadalupe to Cubao by bus in the morning and the MRT (Metro Rail Transit) train in the evening. I noticed that since last week, the pictures in the giant billboards along EDSA have changed to women in bikinis and men in briefs. What a ‘beautiful’ way to meditate on the passion, death, and resurrection of Christ this Holy Week.

It may be reasoned out that Christ was also wearing only a loin cloth when he was crucified on the cross. But here lies the difference: the icon of the crucified Christ recalls the price of our redemption from the slavery of sin, while the scantily clad showbiz idols tempts us to sin. All who look at Christ nailed on the cross and believes shall be saved, just as the Israelites who looked at the raised bronze serpent shall be saved from snakes. But all who look at these idols of lust shall gaze at the fruit of the forbidden tree, and to them the slithering serpent shall say:

Look closely.  Why deprive thyself of that luscious fruit?  You may not have it, but at least you can look at it, and look at it, and look at it again, until the image of the fruit fills your mind, even your dreams.  And you will burn with desire, and desire makes things happen, and what you desire will be yours.  You will be surprised, surprised by your power.  For you are god.  Did no one tell you this truth before?  You are god.  Did not Einstein said, “Imagination is more powerful than knowledge?”  What your mind can conceive, your body can achieve.  For you are god.  There is no absolute right and wrong.  There is no absolute art and pornography.  These are all relative concepts.  Everything is relative.  It is for you to define them.  For you are god.

It is time to pass the Anti-Obscenity and Pornography Act of 2008.

St. Michael the Archangel, defend us in battle.

About Quirino M. Sugon Jr
Theoretical Physicist in Manila Observatory

One Response to EDSA Billboards this Holy Week: Women in Bikinis and Men in Briefs

  1. Manny says:

    It’s amazing how low some companies will go just to make a few pesos. Perhaps it’s about time we hit them where it hurts: in their wallets. Don’t buy products (or lessen your use of products) from these manufacturers. And then, if possible, write them a letter informing them of your decision and your reasons for doing so. That should make them think twice before putting up advertisements desecrating Holy Week.

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